FdA Digital Experience Design

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Course Leaflet
Length 2 Years
Site West Durrington Campus Map
Attendance Full time
Course Code FHFDG1

About this Course

UCAS CODE: II50

2 years full time


The Digital Experience Design FdA course enables students to engage with the diverse digital revolution that is re-defining the way in which Creatives engage with industry. Digital creatives are central to the development of contemporary art, media, business and commerce which rely on their vision in an increasingly complex virtual and physical world. This course is a cross disciplinary, multimedia approach through which students will develop a range of abilities to complement their personal creative specialism in the field of interactive design and digital imaging.

 

Entry Requirements

Interview and Portfolio


plus


Minimum UCAS points:


- Old system: 160

- New 2017 system: 64


from one of the following:


  • BTEC/UAL Level 3 Diploma or Extended Diploma in an appropriate subject
  • A Levels – at least 56 points (or 140 in old system) from A2 Levels (including relevant subjects Media/Photography/Film Studies/English and Foundation Studies Diploma in Art & Design)
  • Access Diploma in related subject
  • An equivalent overseas qualification together with a proven ability in spoken and written English (IELTS 6 overall - an overall score of 6.0 is required, with a minimum score of 6.0 or above for the writing element and 5.5 for all other sub skills)


It is strongly advised that all Higher Education applicants will have successfully achieved an A*- C grade in both GCSE Mathematics and English (or equivalent qualification), to enable them to successfully complete their studies at Northbrook College and enhance their future career prospects.


Mature students from a variety of different backgrounds with relevant experience would also be considered.


Individual offers may vary.

Course Content

The FdA Digital Experience Design aims to develop students' breadth of skills that are essential qualities that employers have specifically requested from graduates including the ability to work in creative teams. The qualification will encourage students to take on challenging creative concepts, channelling their digital design skills to engage with strategies that will enable them to develop unique and responsive dialogue with industry professionals.


This course is designed to build upon the range of skills identified in courses with strong visual digital content such as Graphics or Media as well as provide progression for students with from art and design foundation, extended diploma or related A Level courses.


In the first year, students are provided with a grounding in digital media technologies and experience collaborative work and problem solving. Students are introduced to concepts such as UX and responsive design, along with pitching and presenting skills. The second year develops an in-depth understanding of how the digital arts are shaping industry and concepts such as user journey, agile content, personas and consumer psychology.


Students will work alongside industry professionals in 'live' briefs for content delivery via social media, interactive design and download - for example, apps, digital magazines and vlogs - and explore how media traffic is driven, how content is ranked and ideas of technological advances and usability.


Progression/Career Path

Students can either enter employment on completion of the two year FdA course or continue their study for a further year to gain the BA (Hons) degree in Creative Media Practice.


Students can work towards careers such as Creative Designer, Art Director, Creative Director, Conceptual Consultant, Digital Art worker.

Entry Requirements

Interview and Portfolio


plus


Minimum UCAS points:


- Old system: 160

- New 2017 system: 64


from one of the following:


  • BTEC/UAL Level 3 Diploma or Extended Diploma in an appropriate subject
  • A Levels – at least 56 points (or 140 in old system) from A2 Levels (including relevant subjects Media/Photography/Film Studies/English and Foundation Studies Diploma in Art & Design)
  • Access Diploma in related subject
  • An equivalent overseas qualification together with a proven ability in spoken and written English (IELTS 6 overall - an overall score of 6.0 is required, with a minimum score of 6.0 or above for the writing element and 5.5 for all other sub skills)


It is strongly advised that all Higher Education applicants will have successfully achieved an A*- C grade in both GCSE Mathematics and English (or equivalent qualification), to enable them to successfully complete their studies at Northbrook College and enhance their future career prospects.


Mature students from a variety of different backgrounds with relevant experience would also be considered.


Individual offers may vary.

Course Content

The FdA Digital Experience Design aims to develop students' breadth of skills that are essential qualities that employers have specifically requested from graduates including the ability to work in creative teams. The qualification will encourage students to take on challenging creative concepts, channelling their digital design skills to engage with strategies that will enable them to develop unique and responsive dialogue with industry professionals.


This course is designed to build upon the range of skills identified in courses with strong visual digital content such as Graphics or Media as well as provide progression for students with from art and design foundation, extended diploma or related A Level courses.


In the first year, students are provided with a grounding in digital media technologies and experience collaborative work and problem solving. Students are introduced to concepts such as UX and responsive design, along with pitching and presenting skills. The second year develops an in-depth understanding of how the digital arts are shaping industry and concepts such as user journey, agile content, personas and consumer psychology.


Students will work alongside industry professionals in 'live' briefs for content delivery via social media, interactive design and download - for example, apps, digital magazines and vlogs - and explore how media traffic is driven, how content is ranked and ideas of technological advances and usability.


Progression/Career Path

Students can either enter employment on completion of the two year FdA course or continue their study for a further year to gain the BA (Hons) degree in Creative Media Practice.


Students can work towards careers such as Creative Designer, Art Director, Creative Director, Conceptual Consultant, Digital Art worker.